Subaru's got another one of its Series.Special editions lined up, and this time, it’s the 2025 BRZ Series.Purple. Like the Series.White and Series.Gray before it, the latest addition to Subaru’s color-exclusive lineup trades horsepower upgrades for, well, aesthetics. No extra punch under the hood, but at least it looks sharp doing the same thing as last year, right? We're only kidding. We love the purple.
Making its debut at SubieFest Texas on October 19, the Series.Purple is all about that Galaxy Purple Pearl paint job. It’s unique, attention-grabbing, and probably hard to keep clean - but hey, that's the life of a special edition, and a small price to pay for this kind of aura. The exclusive satin silver wheels add a nice contrast, and a blacked-out badge on the decklid completes the look.
Inside, Subaru’s added some style with exclusive grey stitching on the steering wheel, door panels, and shifter boot. There’s an STI short-throw shifter for a bit more engagement and a flexible V-bar (strut brace) for added steering response. So while you’re not getting any extra horsepower, you do get a bit of a sharper feel behind the wheel.
Only 500 units of the BRZ Series.Purple are up for grabs, and with a starting price of $36,565, it’s set to be a collector's item - especially after the inevitable dealer markups for this limited run model. If you're holding out for a purple Subaru with four doors, we have more good news - the 2025 WRX tS is also set to wear Galaxy Purple Pearl, so you have options for rolling in style.