Start Your Car with Your Smartphone with Viper® SmartStart™ from Directed Electronics Canada

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Delson, QC – Directed Electronics Canada, the leader in vehicle security and remote start, is proud to introduce the Viper SmartStart™, which allows users to start their car with the push of a button from their iPhone, iPod® touch or BlackBerry®. Users simply download the free Viper SmartStart™ app Final_SmartStart_Button_round large_thfrom the Apple® or BlackBerry®, have Viper SmartStart™ professionally installed on their vehicle, and then activate their account to start experiencing the year-round comfort and convenience of Viper SmartStart™.

Particularly popular in cold weather climates, remote start allows users to start their vehicle by remote control to defrost the windows and pre-warm the cabin, so they get into a warm car that's ready to drive. Remote start can also be used to pre-cool the vehicle in hot weather by activating the air conditioning. Most remote start systems use a small remote control on the user's keychain to activate remote start, but these "keyfobs" typically have limited range. Viper SmartStart™ has virtually unlimited range. If the iPhone® or BlackBerry® and the vehicle have signal, then Viper SmartStart™ starts the car with the press of a button. Viper SmartStart™ has many other capabilities beyond remote start as well. Depending on the installation, users can also lock and unlock the doors, pop the trunk, find their car in a parking lot, or arm their security system. Users can even control multiple cars from one iPhone® or BlackBerry®.

"The growth and popularity of the iPhone® and BlackBerry® has opened the door for a whole new category of products in our business," said Julien Joly, President of Directed Electronics Canada. "Our customers have consistently told us that the two most important features in a remote starter are range and user interface. We developed the Viper SmartStart™ in response; range is virtually unlimited, and iPhone® and BlackBerry® owners can use the elegant touch-screen interface they already carry in their pocket."

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"We think customers will find all sorts of unique and personal value in Viper SmartStart™," said Alex Rinaldoni,Vice President Marketing. "Whether helping out her husband who's locked his keys in the car, or securely locking her keys and purse in the car while she takes a jog with some music on her iPhone® or BlackBerry®, we expect to hear about some uses we never anticipated."

Two Viper SmartStart™ models are available. Users who don't have remote start can purchase the Viper SmartStart™ System (MSRP: $499) while those who already have a compatible Viper system can purchase just the Viper SmartStart™ Module (MSRP: $349).

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For more information and to locate the nearest authorized dealer, please visit or call toll free 1-800-361-7271.

* Apple, the Apple logo, iPhone, iPod, iPod touch, and iTunes are trademarks of Apple Inc., registered in Canada and other countries. App Store is a service mark of Apple Inc. BlackBerry is a trademark of RIM.

* Other trademarks, service marks and trade names appearing in this release are the property of their respective owners

SOURCE:
Directed Electronics Canada


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